MIXC VILLAGE is a brand-new commercial offering in the MIXC series, following the success of MIXC City, MIXC Mall, and MIXC World. It is also the first innovative outlet project under the China Resources Group. With “micro-vacation, international flair, and coastal charm” as its core essence, MIXC VILLAGE redefines the new urban consumption scenario. Inspired by The Village in Lyon, France, the project is structured around three main axes: “rock axis, water axis, and city center avenue”. The lighting deeply integrates the aesthetics of southern French vacations with the natural texture of the coastline, highlighting the white single-family buildings that stretch like waves, with glass curtain walls reflecting shimmering waves and a warm natural landscape atmosphere. The space forms a composite “block + mall” structure, creating an immersive experience where “half is the blue coast and half is the bustling city”.
万象滨海购物村是继万象城、万象汇、万象天地后推出的万象系商业全新品牌,也是华润集团旗下首个创新型奥莱项目。MIXC VILLAGE以“微度假、国际范、滨海风情”为内核,重新定义城市消费新场景。项目灵感源自法国里昂The Village,以“岩轴、水轴、城中心大道”三大轴线为骨架,灯光将南法度假美学与滨海自然肌理深度融合——烘托白色独栋建筑群如海浪般轻盈舒展,玻璃幕墙折射出粼粼波光,暖暖的景观自然氛围。空间形成“街区+Mall”的复合空间,营造出“一半是蔚蓝海岸,一半是都市繁华”的沉浸式体验。